Responsibilities
• Support the planning and execution of integrated media campaigns across digital and offline channels (Digital, OOH, TV, Radio, Print, etc.).
• Assist in developing media plans, schedules, and budgets in line with client briefs and strategic direction.
• Coordinate end-to-end campaign execution, including bookings, trafficking, material follow-ups, and implementation across platforms.
• Monitor campaign delivery, track performance, and support optimization efforts in collaboration with the Digital Manager.
• Prepare reports, performance summaries, and post-campaign analyses, ensuring accuracy and clarity.
• Liaise with media partners, vendors, and internal teams to ensure timely and effective campaign delivery.
• Support client communication by preparing presentations, reports, and updates as needed.
• Stay up to date with media trends, platform updates, and market developments across both digital and traditional media.
Qualifications:
• Minimum 2 years of experience in media planning, ideally within a media agency environment.
• Strong understanding of digital and traditional media channels (Digital, OOH, TV, Radio).
• Proficiency in planning and execution tools such as Optivi, Meta Business Manager, Google Ads, TikTok, LinkedIn, Snapchat Ads Manager, and analytics.
• Bachelor’s degree in Marketing, Advertising, Communications, Business, or a related field.